JBS acquisitions expand platform in MENA region

Company names Mohamed Mahrous as chief executive officer for the region.

 

National Hog Farmer

May 06, 2022

 

JBS has acquired two plants in the MENA (Middle East and North Africa) region to produce prepared foods. The company has also named Mohamed Mahrous as chief executive officer for the region. The announcements are part of the company’s strategy to expand its presence in the manufacturing and distribution of prepared foods, making JBS a leader in the Halal market.

 

The plants are located in Saudi Arabia and in the United Arab Emirates and produce value added products. Additionally, JBS has created its own distribution network to place its products in Saudi Arabia, United Arab Emirates and Kuwait, expanding to new channels and strengthening relationships with clients.

 

Mahrous has over 30 years of experience and has led important players in the food industry in the region.

 

“JBS has a complete portfolio of quality products and can become a leader in the region, focusing on consumer trends and new habits, while advancing the vision for MENA as a hub for Halal products to the entire world,” said Mahrous...

 

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