AI company
selling more sexed semen
KTIC 840 Rural Radio -
September 30, 2008
Select Sires is pleased to announce that it has produced and
sold its 1.5 millionth unit of gender SELECTed semen.
"This major milestone is indicative of our unmatched experience and
dedication in producing and marketing sexed semen," said David Thorbahn, general manager for Select Sires. "While
other companies are following Select's path in marketing sexed semen, Select
Sires is the clear industry leader with the most experience, research and
production capacity."
Always on the forefront of new technology, Select Sires has
researched the semen-sexing process since 2000 and became the first major A.I.
company in North America to market gender SELECTed
semen in 2005. "Our mission is to increase the productivity and
profitability of dairy producers and we were confident that this technology
would help achieve that mission," Thorbahn said.
"It was a bit of a risk for us at the time, but we are proud to have lead the industry in offering sexed semen. We hear every day
how gender SELECTed semen is exceeding our customers'
fertility expectations and helping dairy producers improve their bottom lines.
We couldn't be more proud to have had a hand in helping our customers achieve
this success."
Select's experience in researching sexed semen has been
critical in offering such a high-quality product. "Our research allowed us
to understand that individual bull fertility is critical to quality," Thorbahn said. "With the industry's largest lineup and
collecting more than 1 million records per year to analyze fertility, we have
more bulls to choose from and more information on bull fertility to achieve the
highest fertility possible." At Select Sires, a large battery of gender SELECTed sires allows highly trained sexing technicians the
opportunity to pick and choose those with the highest quality sperm cells for
processing during each collection period. "Our customers have come to
expect the highest fertility possible and we work hard to deliver that
superiority every time!" Thorbahn said.
Construction is underway for greater sexed-semen production
capacity at the Select Sires headquarters. "Even after producing and
selling 1.5 million units of gender SELECTed semen,
there is still a great demand for the product and we are doing everything we
can to satisfy our customers," said Blaine Crosser, vice president of
dairy sire product line and sales management for Select Sires. "We're
adding more sorting machines to our facilities in order to produce more straws
of sexed semen from our expansive and elite lineup."
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